Three Top Tips for Creating a Killer Dating Profile by Saskia Nelson

Saskia Nelson, founder of Hey Saturday the dating photography business , shares her top tips for creating a killer dating profile.

There are three secrets to creating a killer dating profile and if you follow these tips, you can expect to see a massive increase in the number of dates you start attracting.

  1. Use good quality profile photos

Those guys at OK Cupid have done a whole lot of research, which concluded that a staggering 90% of what people think of you is based on your dating profile photos alone. It’s your pictures that make them decide (often in a split second) whether they’d like to date your or not. With that in mind, choose good quality, colourful and strong images that showcase you at your best and you’ll immediately see an uplift in the number of visitors to your profile. Book a shoot with a pro dating photographer if you’re struggling to find good photos. Getting your photos right is the number one thing that will win you more dates.

  1. Show don’t tell

‘Showing’ is far more interesting than ‘telling’ not just with your profile photos but with the written section too. Avoid describing your traits in your profile, this is boring and meaningless and you’ll be turning people off before you’ve even given yourself a chance. Instead show who you are by writing in a way where people can see what you’re passionate about and what you’re like as a person. Show them with words that you’re an interesting, cool and passionate person. For example:


‘I love fine dining.’

What this says about you:

Either you’re a bit boring or you couldn’t be bothered to spend time creating a profile that didn’t rely on clichés so probably not serious about meeting someone special.


‘I’m looking for a chance to revisit my number one favourite restaurant, which I stumbled across when I was living in Brooklyn one hot crazy summer. The chef there really knows how to turn halloumi into a mouth-watering dish of epic proportions, which appeals massively to my veggie tastes.’

What this says about you:

You’re adventurous – you’ve lived abroad

You’re edgy – you lived in Brooklyn

You’re veggie

You’re up for another adventure – you want to go back

It’s important to remember though that people aren’t going to read loads and loads of text (200 words is plenty for this section), we have a very short attention span when it comes to written content. A good rule of thumb is to use Twitter-sized anecdotes telling people more about you. Some more examples:


‘I love music’

Come on, who doesn’t?


‘I’m the person who just has to carry on sitting in the car until a good song has finished.’

Everyone can relate to this and it will no doubt put a smile on their face. Making them smile or laugh while reading your profile is a high-five all round.


‘I love photography’



‘The first time I picked up a camera, my art teacher asked if I’d suddenly morphed into the secret love child of Annie Leibovitz and Mario Testino, I knew I had come home.’

Suddenly you sound pretty cool and funny

You get the idea. Use your words to paint a picture of your life and more importantly make your life and lifestyle sound appealing and interesting. If you’re not sure what to write about, focus on what you’re obsessed with and focus on the details if it’s easier. It will help you stand out from the crowd. And finally, write like you’re talking to your best friend.

  1. It’s all about the hook

Leave them wanting more. It’s all about the hook. Everything you write should be brief and leave them wanting to know more. For example:

‘Hmm what’s my favourite book? Well my last date dumped me when I told him.’

How badly do you want to know what that book is?

Surprise and delight where possible. This is a tactic used by marketing agencies up and down the country and the reason for it is that it’s more likely to stand out in their head and leave them wanting to know more.

About the author:

Saskia Nelson is the talent behind the award-winning and internationally acclaimed Hey Saturday, the UK’s coolest dating photography business, specialising in creating dating photos that kick ass and win dates for 100s of single people. She is also the co-founder of Irresistible Dating.

She’s been credited by Time magazine for creating the genre of dating photography and is recognised as the leading industry expert in the UK & US on all things dating photo related. She also puts her extensive online dating experiences to good use by sharing her experiences and wisdom on her blog.

You can find her tweeting here and Facebooking here



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